Our Culture

Follow us on Instagram @ labattbreweries to learn more about who we are! 

A Powerful Dream

In Canada and around the globe, our people are united by the dream of Bringing People Together for a Better World.

We’re passionate about quality beers, and how they are marketed and sold. On a daily basis, we find new ways to exceed the expectations of our customers and consumers, and take action to make a difference.

Being the best is equal parts enthusiasm and responsibility. We constantly raise the bar to generate sustainable, long-term growth. Our results mean our employees and our communities can count on us for the long haul.

The Best People 

Our passion and our competitive advantage are in our people. Talented people have been, and always will be, the driving force behind the success of our business.

A Performance Culture

Labatt is a consumer-focused, results-driven organization. Our performance culture means we are constantly innovating, creating new products, becoming more efficient, and enriching the consumer experience with our brands.

Our 10 Guiding Principles

We dream big. We are building a profitable, growth company.

Our greatest strength is our people. Great people grow at the pace of their talent and are rewarded accordingly. Great people deliver and transform.

We recruit, develop and retain people who can be better than ourselves. We are measured by the quality and diversity of our teams.

We are a company of owners. Owners take results personally and lead by example.

We are never completely satisfied with our results. We embrace change, take smart risks and learn from our mistakes.

The consumer is our boss. We go where consumers go, because that is where growth is.

We strive to be the best at serving and partnering with our customers, who are the gateway to our consumers.

We believe in common sense and simplicity. We operate with excellence and efficiency in all we do, always having our customers and consumers in mind.

We manage our costs tightly to free up resources that will support profitable top line growth.

We never take shortcuts. Integrity, hard work, quality and responsibility are key to building our company and our reputation.